YOLO was honoured to be selected, after competing with top agencies across the region, to produce the iconic POP MART Chinese New Year décor installation at Pavilion Kuala Lumpur.

Turning imagination into a festive spectacle, the mall was transformed into a vibrant POP MART wonderland that captured the joy, colour, and playfulness of the Lunar New Year. Larger-than-life character installations, immersive photo moments, and festive storytelling brought the brand’s whimsical universe to life, creating a magical experience for visitors of all ages.

A landmark seasonal showcase that drew over 10 million visitors throughout the celebration, the installation blended creativity, culture, and large-scale public engagement to deliver a truly memorable festive destination.